Page Speed Optimization

Page load times are one of the most important ranking factors for search engine algorithms. It is essential to rankings that your web pages load quickly on mobile and desktop. All Blueblaze proposals include deep technical audits that emphasize page speed improvements across all devices and modern browsers. Here are a few examples of the types of technical improvements we make on behalf of our clients:

Minify CSS, JavaScript, and HTML

Minifying is the process of removing unnecessary characters from code, and can dramatically decrease load times. Out technical audits include a full audit of all code on your website to identify opportunities where code can be minified. 

Asset Optimization

Assets like images will increase load times, and depending on their size they may cause major load time issues. Blueblaze will audit all of your assets and provide technical implementations to reduce their load times and optimize their formats. This includes converting images to next-generation formats, implementing CSS sprites, and other technical refreshes as needed.

Lazy Loading

Lazy load is a technique for loading content on a web page as the user scrolls through the content, rather than loading everything all at once. This increases your website's response time and boosts your user experience. Blueblaze implements lazy loading as needed for asset heavy websites.

Ongoing Improvements

Websites are always changing and growing. Search engines are constantly improving their algorithms. And, web designers are constantly developing new and better techniques to improve load times. The most important service we provide is ongoing monitoring and technical improvements to your website. As you add content, we will be constantly monitoring changes to the algorithms and established best practices to ensure that your website has the most up-to-date technical SEO implementation possible.

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